Email Marketing Proposal — Wise Media
EMAIL MARKETING PROPOSAL

Email That Sells.
Every Week.

Most venues send emails. Few use them to actually sell. Wise Media builds a full email revenue system for Prohibition Lounge and Jungle Tiki Bar that turns subscribers into consistent ticket buyers.

$500 one-time setup  ·  $750/month for both venues  ·  No contracts

$42
returned for every $1 spent on email
4x
higher conversion than social media
40%
average open rate for event-based campaigns
2
venues, one system, one monthly fee
THE REALITY

It is not about sending emails.

What drives ticket sales is knowing what to say, when to say it, and what offer to make.

SEND OPEN CLICK BOUGHT
Strategic Selling

Every email has one job. Sell the show, fill the seats, or warm up the next one. No filler, no generic newsletters that go straight to trash.

Subject Line
|
68% open rate predicted
Conversion Copy

The same copy skill behind your Meta ads. Short, punchy, show-specific.

45 SEATS LEFT
Offer Engineering

Early access, seat scarcity, subscriber-only deals. The offer that moves people from maybe to booked.

M
T
W
T
F
S
S
1
2
3
4
5
6
7
Thu + Fri — when Calgary plans their weekend
Send Timing

Thursday and Friday are when Calgary decides what to do on the weekend. Your emails land at exactly the right moment, not Tuesday morning when they get buried.

🎷
V
J
S
VS
🌴
A
M
K
List Segmentation

Prohibition fans and Tiki fans are different people. They get different emails with different vibes, different offers, and different calls to action. Right message to the right subscriber, every time.

Welcome Email Show Campaign Post-Show Follow-up Re-Engagement
Automation Flows

Welcome series, post-show follow-ups, re-engagement. All running while you run the venue.

HOW IT WORKS

A system, not a send.

Here is exactly what happens every month across both venues.

1
Build and Segment the List

We clean, grow, and segment your subscriber list by venue. Prohibition Lounge guests get one experience. Jungle Tiki Bar guests get another. Crossover fans get both, timed strategically.

2
Plan Campaigns Around the Show Calendar

Every Sunday show gets a campaign sequence. A teaser mid-week. A main sell email Thursday or Friday. A last-chance email the day before. Each one written for that show, that artist, that venue.

3
Write Copy That Converts

We write every subject line, every body, every CTA. Not generic copy. The goal is always the same: get them to click and buy a ticket, not just open and scroll.

4
Engineer the Offer

Subscribers get something your social followers do not. Early access, exclusive pricing, or bring-a-friend deals. This turns your list into a VIP channel that people actually want to be on, and buy from.

5
Set Up Automation Flows

Welcome sequences, post-show follow-ups, and re-engagement campaigns built once and running forever. Zero manual effort after setup.

6
Track, Report, and Improve

Open rates, click rates, and ticket revenue tied to email. Monthly summary in plain language. We cut what does not work and double down on what does.

THE DIFFERENCE

You doing it vs. us doing it.

The platform is not the hard part. Knowing what to say, when to say it, and how to make someone buy, that is the hard part.

Doing It Yourself
⚡ Wise Media
✗ Generic blast with no hook or strategy
✓ Campaign written for each show, artist, vibe
✗ Same message to everyone regardless of interest
✓ Segmented. Prohibition and Tiki fans get different emails
✗ No timing strategy. Usually too early or too late
✓ Thu/Fri sends aligned to weekend planning behaviour
✗ No offer. Just event info and a link
✓ Subscriber-exclusive offers engineered to create urgency
✗ No automation. Every email is manual and takes hours
✓ Welcome flows, post-show follow-ups running 24/7
✗ No reporting. You do not know what worked
✓ Monthly report with open rates, clicks, ticket revenue
✗ Hours away from running the venue
✓ Fully managed. You approve. We handle everything.
MARKET COMPARISON

What else is out there.

Most options either do nothing or charge 5x as much. Here is the full picture.

DIY Platform
$0
+ your time & knowledge
  • ✗ No strategy or copy
  • ✗ 8+ hrs/month minimum
  • ✗ 1 venue only
Freelance Copywriter
$500
per venue / per month
  • ✗ Words only, no system
  • ✗ No automation or tracking
  • ✗ $1,000/month for both
Email Agency
$2,500
per venue / per month
  • ✓ Full service
  • ✗ Does not know your brand
  • ✗ $5,000+/month for both
Best Value
Wise Media
$750
both venues / per month
  • ✓ Full strategy + copy
  • ✓ Already knows your brand
  • ✓ Both venues. One price.
PRICING

Two simple numbers.

Start once. Run forever. One setup fee per venue, then a flat monthly retainer for both.

ONE-TIME SETUP
$ 500
one-time
Both venues. Paid once. Never again.
  • ✓ Platform setup + configuration
  • ✓ List import, clean, and segment
  • ✓ Automation flows built from scratch
  • ✓ Welcome sequence written and live
  • ✓ Brand templates and design locked in
  • ✓ Paid once. Never again.
MONTHLY RETAINER
$ 750
per month  ·  due end of month
Prohibition Lounge + Jungle Tiki Bar
  • ✓ Weekly campaigns, both venues
  • ✓ Full copywriting and offer engineering
  • ✓ Segmentation and list growth
  • ✓ All automation managed
  • ✓ Monthly performance report
  • ✓ No long-term contract
Get Started

$375 per venue per month. Less than one unsold show.

Total to get started
$500 one-time setup + first month $750 (due end of month)
$500 due today to launch
Then $750/month, billed end of month. Cancel anytime.
FAQ

Common questions.

We do not have an email list. Can we still start?
+
Yes. List building is part of the setup. We configure collection tools, help you start capturing emails from show attendees, and grow the list as we go. You do not need a big list to start seeing results.
What does the $500 setup fee cover?
+
Platform setup, list import and segmentation, all automation flows built and live, welcome sequences written and scheduled, and brand templates locked in for both venues. Paid once upfront. After that, the $750/month covers everything ongoing, billed at the end of each month.
How is this different from just using Mailchimp ourselves?
+
Mailchimp is just the platform. The platform does not write your copy, build your offers, segment your audience, or know that Thursday is the best day to reach Calgary weekend planners. We do all of that.
Do we have to approve emails before they go out?
+
Yes. You review and approve every campaign before it sends. We send you the draft, you give the thumbs up, we handle everything else. You stay in control without carrying the workload.
Is there a contract?
+
No long-term contract required. Month to month. We stay because the results keep you here, not because you are locked in.
Why is $750 for both venues instead of each?
+
Because we already know your brand. We are already inside the business running your Meta ads. The email system runs on the same strategy, copy approach, and audience intelligence we have already built. Two venues, one team, one price.
READY TO START

Your list is a sellout machine waiting to be turned on.

Every week without an email system is ticket revenue left on the table. Let us fix that.

Let's Get Started

$500 one-time setup  ·  $750/month both venues, due end of month  ·  No contracts