Brand Identity Design
For Canadian Businesses

A primary logo and its variations, a colour palette with the exact values, a type system, usage rules, and a brand guide document your team and any future designer can work from. Larger tiers add collateral, social templates and brand photography direction.

A logo is one mark. A brand identity is the full system the mark lives inside: colour, type, layout, tone and the rules for using them. A logo on its own cannot keep your website, your ads and your deck looking like they came from the same company.

Each package on this page carries its price. What moves the number is the number of logo concepts, how much collateral you need, and whether the package includes the brand guide or stops at the files.

Two to five weeks. Concepts land in week two, and the revision rounds are named in the scope so there is no open ended loop.

Yes, and it is cheaper and faster than buying them apart. The brand system becomes the website's design system directly, which removes a translation step that usually costs a week.

Yes. On final payment the copyright transfers to you in writing, along with the editable vector source files. You are not licensing your own logo back from us.

It depends on the tier and the number is written in the scope before you sign. We present fewer, stronger directions rather than a wall of options, because a wall of options is how a brand ends up designed by committee.

Yes. A rebrand starts with what is worth keeping, because equity you already have is expensive to throw away. Sometimes the right answer is a refresh and we will say so.

Yes, including pre funding. Early stage brands have a specific problem, which is that the identity has to signal more credibility than the company has revenue, and that is a design problem with known solutions.