Custom App Development

Your App, Live In Weeks.
Not Stuck On A Roadmap.

Portals, dashboards and installable web apps on Next.js, Supabase and Stripe. Scoped in writing, shipped in releases you can click through, and the repository is yours the day it ships.

App Development Packages

One time fee, timelines published per tier. Hosting and third party services are paid to the provider directly.

MVP

$5,000CAD one time

For founders validating an idea quickly. Three to five weeks.

  • Product scope and feature mapping
  • UX wireframes
  • Clean UI design
  • Web app development
  • User authentication system
  • Admin dashboard
  • Basic deployment setup
  • 30 day post launch support
Start Here
Most Chosen

Scale

$7,500CAD one time

For products ready for real users and monetisation. Five to eight weeks.

  • Everything from MVP
  • Payment integration
  • API integrations
  • Database architecture
  • Role based dashboards
  • Analytics and tracking setup
  • 60 day optimisation support
Start Here

Platform

$11,000CAD one time

A full product build with scalable architecture. Eight to twelve weeks or more.

  • Everything from Scale
  • Multi user logic
  • Scalable cloud deployment
  • Security hardening
  • Conversion focused UX
  • Ongoing technical roadmap
  • 90 day post launch support
Start Here

Native, Web And Everything Between

Native iOS in Swift and SwiftUI, full stack web on React and Node.js, and the cloud architecture that holds it up.

Native iOS Development

Native iOS apps in Swift and SwiftUI, tuned for performance and prepared for App Store review, when the product needs device features a web app cannot reach.

Full Stack Web

React and Next.js on the front, Node.js and Supabase on the server, Postgres for data, deployed on Vercel or Cloudflare.

Installable Web Apps

One codebase that installs on any phone from the browser, with no app store wait, which is often the fastest first release.

Cloud Architecture And APIs

Databases, sign in, payments and integrations designed to scale, in your accounts and your repository from day one.

AI Inside The Product

Claude and OpenAI features built in, from assistants grounded in your data to automation running behind the screens.

Security And Handover

Role based access, security hardening and documentation, so another developer can pick the code up without you.

Custom Next.js By Default.
WordPress When It Pays.

The stack follows the business. Here is what we recommend for each kind of build, and what every new build runs on.

Website TypeOur Recommendation
Premium business websiteCustom Next.js
SaaS or web applicationCustom Next.js
Real estate or STR operatorCustom Next.js
Lead generation and funnelsCustom Next.js
Membership platform or client portalCustom Next.js + Supabase
E-commerce with custom workflowsCustom build + Stripe, or a commerce platform
Content heavy SEO blogNext.js with a CMS, or WordPress
Client already invested in WordPressKeep WordPress if migration is not worthwhile

Your New Website Stack

Next.jsFrontend, pages, SEO, server side rendering and application logic.Core
CloudflareHosting, DNS, CDN, security, caching, Workers and R2 storage.Core
SupabaseDatabase, authentication, file storage and realtime functionality.As needed
StripePayments, subscriptions, checkout and billing.As needed
ResendTransactional emails, forms, lead notifications and onboarding.As needed

A Lean Stack
That Scales With You.

Next.js and Tailwind on the front, Supabase for data and auth, Stripe for money, Cloudflare in front of it all, shipped as a PWA your users install in one tap.

What You Get

Six parts of every app development build, and the job each one does.

ScopeMVP Mapping
MustShouldLater LoginBookingsPaymentsChatReportsAI search Weeks 3 to 5Scoped In Writing

Must, should, later, decided before the build.

Every feature sorted on a call, so the first release ships in weeks and does the one job users pay for.

AccessAuth And Roles
you@company.comโ€ขโ€ขโ€ขโ€ขโ€ขโ€ขโ€ขโ€ขSign In AdminClientStaff Each role sees only its own screens

Every role sees only its own screens.

Sign in, permissions and role based dashboards for admins, clients and staff.

MoneyPayments
Pro PlanMonthly 4242 4242 4242 4242Subscribe Recurring revenue Stripe

Subscriptions and checkout on Stripe.

One off, recurring and invoiced payments, synced to the app and your books.

InsightAdmin Dashboard
Admin Dashboard

Run the business from one screen.

Live numbers, records and actions in an admin built for how you actually work.

DataDatabase And APIs
usersidemailroleordersiduser_idtotalstatusinvoicesidorder_idpaid_at REST API, webhooks, Postgres Supabase

A real data model, not a spreadsheet in disguise.

Postgres tables, relations and APIs designed to hold up when the user count stops being small.

InstallProgressive Web App
Add to Home ScreenInstall No App Store Wait

On the home screen without an app store.

Installs on iPhone and Android from the browser, updates the moment you ship.

App Development Questions

Straight answers before you book the call.

Quick Answer

What Does It Take To Build A Custom Web App?

A custom web app needs a written scope, a data model, authentication, the screens people use every day and a deployment you control. Wise Media builds them on Next.js, Supabase and Stripe, installable on any phone as a PWA, with the code handed over on day one.

  • Stack. Next.js, Tailwind, Supabase and Stripe.
  • Delivery. Short releases you can click through, not a reveal at the end.
  • Ownership. Repository, database and accounts in your name.
  • Starting point. App builds start at $5,000CAD.

FAQ

Frequently Asked Questions

An MVP is $5,000CAD, a scaled build with payments, APIs and role based dashboards is $7,500CAD, and a full platform is $11,000CAD. Scope and price are agreed in writing before any work starts.

Not always. A progressive web app installs on any phone from the browser and ships faster, so it is often the right first release. When the product needs device features, performance or the App Store, we build native iOS in Swift and SwiftUI.

Yes. Native iOS apps in Swift and SwiftUI, tuned for performance and prepared for App Store review, alongside the web app and admin dashboard that run the business behind them.

You do. The repository, the database and every account are in your name, documented so another developer can pick it up.

Yes. Payments, CRMs, email, calendars and most tools with an API, including AI features on Claude or OpenAI where they earn their place.

Every build includes post launch support, from 60 days on Scale to 90 days on Platform, and ongoing development is available on a monthly basis.

An MVP typically takes three to five weeks, a Scale build five to eight weeks and a full Platform eight to twelve weeks or more, all against a written scope.

Usually Next.js and React on the front end, Supabase for the database, sign in and storage, Stripe for payments, and hosting on Vercel or Cloudflare.

Yes. Stripe checkout, subscriptions, invoices and customer portals are built in from the Scale package up.

Yes. Assistants grounded in your own data, document search and automated workflows can be built into the product, scoped like any other feature.

Yes. An NDA can be signed before you share the idea in detail.

Wise Media is a Calgary software studio led by founder Cody Wise, building custom web apps, client portals and dashboards for businesses across Canada and the United States on Next.js, Supabase and Stripe.

An MVP is the smallest version of your product that does the one job users pay for. Wise Media recommends starting there so you validate demand in weeks, then add features from real usage rather than guesses.

Off the shelf tools are fine when they fit your process. Wise Media builds custom apps when you are paying for several tools that do not talk to each other, or when the software itself is what you sell.

For most business apps, yes. Wise Media builds installable web apps that work on any phone without an app store wait, and builds native iOS in Swift and SwiftUI when the product needs device features or the App Store.

Wise Media scopes every feature in writing before the build, sorted into must, should and later. You see the price per package on this page, and anything new is quoted before it is added.

Yes. Wise Media reviews the existing code, database and hosting first, then tells you plainly what to keep, fix or rebuild before any new work is quoted.

Yes. Wise Media builds client portals, booking systems, admin dashboards and role based back offices, with sign in, permissions and the data in your own accounts.

Wise Media ships in short releases you can click through, so you review progress regularly rather than waiting for a big reveal. Expect a short check in at each release and quick answers on decisions.

Book a call at /book/ with your idea, who it is for and what it must do first. Wise Media maps the scope with you and sends the price and timeline in writing before any code is written.

App Development Guides

Answers on app development from the Wise Media blog, written before you ask on the call.

Stop Running The Business
On Spreadsheets.

Walk us through the process that eats your week. You leave the call with a scope and a number.